How to promote Ramadhan

Last week i listen a speech about Ramadhan. Its quit interesting, the rough idea was "It is considered the most venerated and blessed month of the Islamic year. Prayer, sawm (fasting), charity, and self-accountability are especially stressed at this time; religious observances associated with Ramadhan are kept throughout the month." Wikipedia

When Ramadhan come all our deeds will be double (not really double, its mean alot la) and one of the nite called "Lailatul Qadar" will actually rewarded u with alot more of deeds. I dont really know the term in english. So if im making mistake here pls tell me.

Ok. so what we have in Malaysia is when Ramadhan start most of spiritual show and Islamic show will increase but most of the is islamic speech "ceramah". We need a new module to tell ppl that ramadhan is the bonus month to all muslims.

Im thinking of making an advertising about Ramadhan that almost similar to advertising a bonus month in shopping. I think ppl will understand better when we say about "Mega Sales".